The Vision Council Announces Updated Lens Description Standard

April 2
Alexandria, VA (April 2, 2018) – The Vision Council's Lens Division and Lens Product Description Standard Committee (LPDS) have announced changes to the Lens Description Standard, with additions to the standard in the color and filters categories. The updated standard—Lens Description Standard v. 2.2—includes the color violet, with a label of VIOn... Read More »

The Vision Council’s Sunglass & Reader Division Honors Bruce Bartley

March 2
Alexandria, VA (March 2, 2018) –The Vision Council announced today that Bruce Bartley will be honored by the Sunglass & Reader Division for his lifelong commitment and contributions to the optical industry. The award will be presented at the Sunglass & Reader Division Reception on Friday, March 16, at the INK48 Hotel Press Lounge in New... Read More »

The Vision Council Announces Eight ANSI ASC Z80 Standards Revised or Reaffirmed

February 22
Alexandria, VA (February 22, 2018) – The Vision Council, as Secretariat for ANSI ASC Z80, has announced eight Z80 standards that were either revised or reaffirmed in 2017. ASC Z80 is the only entity accredited by ANSI to develop national standards in the ophthalmic optics field. Through its administrator role, The Vision Council demonstrates its... Read More »

The Vision Council’s Eyecessorize Campaign to Release Latest Fashion Eyewear Trend Kit

February 6
Alexandria, VA (February 6, 2018) – The Vision Council's Eyecessorize fashion eyewear campaign will release its spring/summer 2018 trend kit to more than 350 fashion, health and lifestyle editors nationwide next week with expanded product imagery. The digital kit will include an online booklet prominently featuring optical and sunwear product... Read More »

The Vision Council Issues 2017 Annual Report, Touts Industry Successes

February 2
Alexandria, VA (February 2, 2018) –The Vision Council has released its 2017 Annual Report, celebrating a few of the organization's many accomplishments and the progress made across the industry throughout the past year. As the industry voice on Capitol Hill, The Vision Council's Government and Regulatory Affairs team dedicated over 300 hours to... Read More »