Alexandria, VA (May 1, 2017) – The Vision Council is educating consumers on the serious eye health risks from exposure to the sun's ultraviolet (UV) rays with the release of its newest UV protection report, titled 'UV' Gotta Have Shades. The report will serve as a key media pitching tool throughout the remainder of the year to encourage consumer... Read More »
Alexandria, VA (February 10, 2017) - The Vision Council's Eyecessorize fashion eyewear campaign will release its spring/summer 2017 trend kit to hundreds of fashion and lifestyle editors nationwide today. The digital kit will include an online booklet prominently featuring member product from members of The Vision Council, including men's and... Read More »
Alexandria, VA (January 26, 2017) - The Vision Council's annual Executive Summit is underway today as industry leaders gather for executive-level networking, leadership development, and the latest in economic trends and business strategies. The event, taking place January 25-27 at the Ritz Carlton Orlando in Grande Lakes, Florida, has drawn a... Read More »
Alexandria, VA – November 1, 2016 – The Vision Council has announced the promotion of Greg Chavez to Executive Vice President, Operations and Membership. Greg has been with The Vision Council for 13 years, joining as the director of member services in 2003 before taking on the role of vice president of member services in 2006.
"Greg has worked... Read More »
Alexandria, VA – October 28, 2016 - The Vision Council Board of Directors unanimously approved the formation of the new Emerging Optical Leaders Committee, tasked with identifying and developing the next generation of optical industry leaders for The Vision Council.
Mike Hundert, vice chairman of The Vision Council’s Board of Directors, made a... Read More »