Welcome to The Vision Council's Online Newsroom!

We hope you will find useful information here if you are a reporter seeking background on The Vision Council and updates on all things vision-from healthy eye tips, to lens technology, low vision, digital eye strain, our annual UV report and more. Please check back with us on a regular basis for news updates or send us an email to be added to our media list.

2017 UV Protection Survey

Findings show that only 21.2 percent of American adults report they "always" wear sunglasses, even though they also report experiencing symptoms like irritation in the eye, trouble seeing, wrinkles around the eye, red or swollen eyes, and sunburn of the eyelids and eye, as a result of prolonged UV exposure. Check out The Vision Council's official... Read More »

2017 Blue Light and Digital Eye Strain Survey

Findings show that 68.5 percent of Americans report that they have not discussed their digital device usage with their eyecare provider, and 73.5 percent report that they did not know eyewear can be used to protect the eyes from the short- and long-term effects of blue light exposure and digital eye strain. Read the report and learn more!

Eyecessorize Releases Spring/Summer 2017 Eyewear Trends

The Vision Council's Eyecessorize campaign has released its spring/summer 2017 trend kit, featuring top eyewear and sunwear styles for men and women alike. Check out what frames are trending for the season on