New Managed Vision Care and Consumer Technology Research Now Available

New Managed Vision Care and Consumer Technology Research Now Available

11/07/2017

New Managed Vision Care and Consumer Technology Research Now Available

The Vision Council has released its latest custom client-level VisionWatch reports, now available in the online market research storefront.


Managed Vision Care Usage and Behavior
Member price: $250
Non-member price: $1,250

This study gauges the overall level of Managed Vision Care (MVC) coverage among the U.S. adult population and provides a detailed picture of the MVC landscape, including where people obtain their MVC coverage and how much they pay for it, changes in coverage over the past year, and behavior patterns among those with and without MVC coverage. The report also includes how MVC benefits and coverage influence the timing, location and amount spent on future Rx eyewear purchases, the type of coverage used when getting an eye exam or making an optical purchase, trends in MVC coverage over time, and the consumer demographics of those possessing and using MVC benefits. The report's table of contents, as well as the consumer survey form used to develop the content in the report, is available here


Consumer Technology Study
Member price: $250
Non-member price: $1,250
 
Based on a survey of American adult Rx eyeglass users, this report gauges awareness and usage of various lens technologies as well as potential future usage and the amount of money consumers are willing to spend on different eyeglass and lens technology. The report also covers consumer interest and opinions toward emerging vision correction technologies, including cell phone eye exam apps and “smart glass” technology.


To purchase any of the reports, visit The Vision Council’s online market research storefront. For more information, contact Alexis White at awhite@thevisioncouncil.org or 703-740-2251, or click here to learn more about The Vision Council’s research programs.

Categories: 
Optical Market Data/Industry Research
Divisions: 
Eyewear & Accessories Division
Lab Division
Lens Division
Lens Processing Technology Division
Low Vision Division
Sunglass & Reader Division