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Member Programs
Training
As a member, your team will benefit from the vast knowledge and experience of our sales training experts. Our current On the Road Sales Coach program is just one of the many ways that we offer current, relevant and free content to help improve your bottom line.
Research
Top-line consumer and industry research is available to all members of The Vision Council absolutely free. Just for being a member, your management and sales teams will benefit from The Vision Council's extensive research programs. To further expand the impact of the research, your company's participation in our industry surveys will grant you access to exclusive data on shipments, industry best practices and more.
Standards
Your company has the opportunity to have a seat at the table for any and every standard impacting our industry by being involved with The Vision Council. Our staff and volunteer leadership work tirelessly to ensure that member companies are well represented and well protected when standards and regulations are in development or review.
Consumer Promotions
The Vision Council represents vision care products to the consumer in a variety of non-biased and valuable ways. Our consumer outreach generates impressions in the hundreds of millions for our members' products and vision care messages every year. These messages and placements represent all facets of our membership, from fashion to UV protection to low vision.
Government and Regulatory Affairs
Your business is impacted regularly by legislation passed on Capitol Hill. It's nearly impossible for members to keep track of every new proposal that may affect their operations or profitability. That's why The Vision Council monitors new legislation and policy to ensure that your best interests are kept in mind.