The Vision Council secured a digital eye strain-focused segment on NBC's "TODAY," a nationally syndicated morning show with an estimated viewership of 4,228,604, which aired this morning, Aug. 31. NBC medical news contributor, Dr. Natalie Azar educated viewers on the symptoms of and solutions to combat digital eye strain, highlighting key stats... Read More »
Member Video Update: Rx Lenses Exempted from UDI Requirements
In the latest installment of The Vision Council's Member Video Update series, available on our LinkedIn page, we're joined by The Vision Council's senior technical director and Lens Division liaison, Michael Vitale, to discuss the recent regulatory victory exempting prescription lenses... Read More »
Save the Date!
The Low Vision Division will host its Fall Meeting on Thursday, October 12 at the American Academy of Optometry's Meeting.
Thursday, October 12, 2017Palmer House Hilton Hotel17 East Monroe StreetChicago, Illinois 60603Salon 12 meeting room, 3rd floor8–10 a.m. CT
Join us to learn more about the Division's exciting programs, including... Read More »
Industry research and data analysis are critical to running a successful business. From invaluable optical market trends to consumer opinions and future purchasing trends, The Vision Council's research programs offer a unique view on the optical industry.
Contact our team today to schedule your one-on-one meeting at Vision Expo West. Learn more... Read More »
Join us at The Vision Council's 2018 Executive Summit from Jan. 24–26, at the acclaimed Hotel del Coronado in Coronado, California – an exclusive event filled with opportunities for executive-level networking, leadership development, economic trends, and business strategies.
This year's theme is Idea to Implementation. Turning an idea to reality... Read More »
Members of The Vision Council receive one FREE subscription to the VisionWatch Member Dashboard as a part of membership.
Powered by VisionWatch data – The Vision Council's 15-year running study of the U.S. ophthalmic market – the dashboard lets you open up key VisionWatch data for deeper dives into industry trends and benchmarks, and producing the... Read More »
Register now for The Vision Council's Government & Regulatory Affairs Update held in conjunction with Vision Expo West.
Government & Regulatory Affairs UpdateWednesday, September 13, 20179–10 a.m.
For more information, contact The Vision Council's Executive Vice President of Operations & Membership Greg Chavez, and find out more about... Read More »
‘Daytime’ Presents Back-to-School Specs and Sunnies
The Vision Council secured a kids’ back-to-school sunwear and eyewear trends segment for its Eyecessorize campaign that aired Friday, August 4th on “Daytime”, a nationally syndicated morning TV show that has an estimated audience of 97 million.
Presented by style expert Stefany Rants, the segment... Read More »
To spread awareness of the importance of reading glasses, The Vision Council partnered with Delta Sky Magazine to secure the following readers-focused placements in its August men's health issue: a full-page print advertisement, an editorial print article and an online advertisement housed on DeltaSkyMag.com.
Delta Sky Magazine is the official... Read More »
Dear Lens Processing & Technology Division Members,
You may already know that, as a member of the LPT Division, you have an open invitation to attend any of The Vision Council's Lab Division Meetings.
This year at Vision Expo West, your division Liaison, Paul Wade, and I would like to extend a special invitation for you to join us following... Read More »